originally written on September 18, 2008
Here are two not-so-pleasant instances I had last summer in california.
1. CalTrain station at California Ave. in Palo Alto
It was a small station and my destination was San Francisco. I was trying to find a way to cross the rail since the direction I headed for was west. I saw a stairway leading to a underground passage, which I believed to be the way to go. Getting through that path and reaching the opposite side, I figured out that there’s no such thing as platform on the other side. And by asking a guy walking by, I found out that people can get on the train for whichever direction from the same platform. Can’t they have just a simple sign saying ‘no need to cross’ or whatever tells you all the trains are accessible from that one platform?
2. Parking lot in the middle of San Francisco downtown
It was Sunday around lunchtime, and I was driving while looking for a place to park. Obviously there were cars everywhere and it was super crowded. Maybe I shouldn’t have brought a car in the first place knowing how crowded it is on weekends in San Francisco downtown. But anyway, I got into a parking building, and was waiting in line to move forward. And I kept going up since all the places had been taken. Finally I reached at the top floor and there was a person approaching to my car and asking to show my ticket. I realized that the place was reserved only for ‘vallet parking’ customers. He told me to go donwstairs, after such a long wait! I ended up paying for 30 min I spent in the building, finding nowhere to park. The problem was that there was no clear sign indicating the separation between self and vallet parking.
I think I’m getting more sensitive to any experiences that leave me bad impressions, both consciouly and unconsciouly, which I believe is a good sign that I’m starting to see the world with more careful eyes. This would help me become more aware of the needs out there and avoid settling for what’s already been made and done.
Experience sounds like almost a umbrella term that covers all sorts of design. It’s so broad that I don’t know where the boundary is, or if there’s such a thing at all. After all what people remember and are left with is their stories and impressions associated with their experiences. So to me, it seems designing anything comes down to designing an experience. And especially when it’s done through services, which are intangible in their nature, it becomes more challenging, yet interesting. Because I love to be able to control the big picture and the details at the same time while zooming in and out on the scene that I’m designing.